Mid-Year Reminder: Use It or Lose It!
Spring has sprung and summertime is soon to make its sunny debut! As we approach the halfway point of 2021, it's the perfect time to remind patients to make the most of their insurance benefits and enjoy feeling summer-ready and care-free. At SmileMakers, we're here to help your practice flourish with marketing tips that will empower your patient community and keep them smiling all year long.
Keep Patients on Track With a Gentle Reminder
One of the most meaningful ways you can engage with patients is with a tangible, personalized reminder. Like receiving a fun and thoughtful postcard in the mail, our summer-themed recall cards will encourage patients to visit their caring, local doctors and book an appointment to stay on top of their healthcare routine. With customizable options and a cheerful summer vibe, you can boost your patient base, highlight your services, give your patients a gentle reminder about their upcoming appointments, and keep their wellbeing top of mind!
Boost Your Message With Social Media
In a digital age, social media allows you to level up your patient connection by sharing reminders in real-time and keeping patients engaged with your team. Staying connected through social media is a wonderful way to help patients feel more at ease about booking an appointment, because they'll be able to put a friendly face to their doctor! Feel free to get creative with mid-year reminders, like posting a short video, writing a warm and inviting caption, and sharing lighthearted photos of your practice.
Personalized email marketing and text messages are also quick and effective strategies for reminding your patients to use their benefits before they lose them. Simply put: let your practice's voice shine online! Your patients will appreciate the convenient heads up and effort of care in making sure their smiles are healthy and happy.
Write a Blog Explaining Insurance Benefits & Coverage
Looking for a patient-friendly way to put a spring in their step? Make it easy for your community to navigate insurance benefits and coverage with a delightfully informative blog post! If your practice has a website, utilizing your online presence can connect you to your patients and help educate them, too. Understanding insurance coverage can be confusing and intimidating. By breaking down key terms and answering commonly asked questions in an educational blog post, your patients will more likely take advantage of their insurance benefits and book an appointment!
Showcase simple ways they can make the most of their benefits, such as scheduling routine preventive check-ups, finding an in-network provider, and being aware of their deductibles and annual maximums. Let them know your team is always happy to help them boost their benefits before the end of the year, so they can smile with confidence!
Strengthen Your Patient Community with SmileMakers!
At SmileMakers, it's our goal to help you and your team succeed! With our wide variety of customizable supplies and our tried-and-true marketing tips, we love playing a role in building authentic doctor-patient relationships. It is our goal to support you as you provide compassionate care for your community. So let us know how your practice is growing! Connect with us at SmileMakers.com and tell us how we can help you all year long.
